Friday, 1 March 2013

Surely Sure's not Shrinking???

Er, actually, it is. Unilever, owners of brands such as Sure, Dove and Vaseline, have copped on. Their previous 150ml cans are not travel friendly, and they have also finally taken steps to make them a little more environmentally friendly:


They figured out that they don't need as much propellant in the can (the stuff that makes the actual product come out). AND since they don't need as much propellant, they can make smaller cans, using less packaging. Its about time.


The new Dinky cans are 75mls, perfectly travel friendly, handbag friendly and a bit more environmentally friendly. 

l-r: old  big can , new dinky can

I like the new cans. It takes up less space on my dresser, and blends nicely into the background. 


I also really like the Packaging this PR Sample came in: a beautiful cylinder made of 100% recycled material. Its a step in the right direction. 


Look for the new dinky cans with the green band in your local supermarket or pharmacy isle...


**PR Sample





2 comments:

  1. I'd heard of these and have been intrigued to see what they were like. Such a good idea, I'll definitely be on the look out for one! :) x

    ReplyDelete
  2. I love mine, fits so nicely into my handbag. What more can a gal ask for!!!

    ReplyDelete

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